News for March 2009
CGA design the London transport poster campaign for Aruba.
The ‘Oooh’ factor campaign highlights the added benefits of holidaying in
Aruba over other Caribbean islands. Guaranteed sunshine, overall friendliness, amenities and cost feature strongly within the short, sharp bullet points used to emphasis the benefits most likely to attract the Greater London holidaymaker. The major tour operators that feature the island in their programmes are also listed to accentuate the recognition the island is now experiencing within the UK.

